Blog

For years, Sping ran its website on a CMS. Practical, but limiting. We dropped it — and discovered that an AI agent is a better content manager than we ever were ourselves.

We let go of the CMS and handed an AI agent the keys to our website. But how does that work technically? A look under the hood at Astro, our instructions file, and the skill that wrote this very post.

Sping combined OpenAI's Realtime API with WebRTC and HubSpot CRM into a voice assistant that executes complex CRM actions faster than humans could perform them manually.

Sping built a sales assistant that challenged our assumptions about AI autonomy — and revealed that trust in algorithms works much like trust in human colleagues: through context and dialogue, not rigid rules.

Sping is developing an AI-powered chatbot tour guide for Highlight Delft 2024, using large language models to provide personalised answers to visitor questions about artworks.

Developer Kris explains how Sping uses AI to power the Highlight Delft 2024 tour guide, and shares six essential tips for writing effective prompts for language models.